Assistant Manager, Performance Marketing, Disney+
Postuler maintenant Postuler ultérieurement Job ID 10101385 Emplacement Minato-ku, Japon Entreprise The Walt Disney Company (APAC) Date de publication 26/09/2024Résumé du poste:
Job Summary:
- The Assistant Manager, Performance Marketing will report to the Manager, Performance Marketing and will be responsible for assisting with the day-to-day management of performance marketing initiatives for the Japan market. You will be supporting the execution of initiatives across various performance marketing channels (paid/owned).
- To succeed in this role, you should have strong knowledge of digital media marketing and experience managing multiple projects at once. We are looking for a team player with strong communication and problem-solving skills.
Responsibilities:
- Provide support across Growth Marketing Initiatives:
- Provide support to Performance Marketing Manager with the ongoing management / optimization of digital campaigns and test programs across performance marketing channels, including the monitoring of local channel trends
- Assist in the project management of local Performance Marketing initiatives working with internal and external stakeholders in ensuring timely delivery and launch
- Assist in delivering against target CPA and subscriber acquisition volumes
- Performance Marketing Campaign Management:
- Able to gather and define project requirements and adapt in a fast-changing environment with a degree of flexibility
- Assist in the monthly planning of Performance Marketing campaign priorities and ensure all campaign requirements for respective channels are adhered to
- Work with the creative and channel teams to prepare all campaign assets, and ensure approval for distribution and trafficking as per planned dates
- Collaboration:
- Work with wider marketing teams internally to integrate growth marketing initiatives with broader marketing plans
- Support the Growth Marketing team in partnering with regional and global teams on sharing of best practices and plans
- Record minutes of global calls, and follow up on key action points
- Reporting:
- Manage weekly local and regional reporting, as required
Competencies & Core Attributes:
- Analytical mind-set, strategic thinker
- Effective relationship builder, and a collaborative, constructive team player
- Positive attitude and flexible of thought, champions change and drives results
- Curious, resourceful and a creative problem-solver
- Discreet and able to follow strict commercial confidentiality disciplines
- Able to work well with ambiguity, and comfortable working in a fast-paced environment
Desired Qualifications:
- 3+ years’ experience in related marketing roles
- Proven experience within digital media and programmatic platforms
- Marketing Strategy and Operations: A fundamental understanding of best-practice across programmatic digital, from customer identification and segmentation, to strategic planning, campaign implementation, measurement and optimization.
- Teamwork and Time-Management: Proven ability to work effectively in a team environment, working at pace, with multiple stakeholders (local and international), managing multiple priorities and deadlines.
- Native level fluency in Japanese and business level English
- Loves content!
Sur The Walt Disney Company (APAC):
Depuis plus de 70 ans, The Walt Disney Company divertit les consommateurs d’Asie-Pacifique et enrichit la vie des gens. Les consommateurs d’aujourd’hui peuvent découvrir de nouvelles expériences de marque de nombreuses façons et sur de nombreux marchés, de l’Australie, de la Nouvelle-Zélande, de la Chine continentale, du Japon, de la Corée et de l’Asie du Sud-Est.
Sur The Walt Disney Company:
The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.
Le poste est rattaché à TWDC (Japan) Ltd. , qui fait partie d’une entreprise que nous appelons The Walt Disney Company (APAC).