Manager, Publicity & Influencer Marketing (PH)
Postuler maintenant Postuler ultérieurement Job ID 10133305 Emplacement Toronto, Canada Entreprise The Walt Disney Studios Date de publication 02/10/2025Résumé du poste:
Job Title: Manager, Publicity & Influencer Marketing (1 year Project Hire)
Toronto, ON
Overview:
Walt Disney Studios Canada (WDSC) a Toronto-based division of The Walt Disney Company Canada Ltd., is seeking a Manager of Publicity and Influencer Marketing. Reporting to the Director of Publicity, this role will be instrumental in elevating the visibility and impact of our theatrical and streaming releases across Canada for studio brands Walt Disney Pictures, Walt Disney Animation, and Pixar Animation. The ideal candidate will develop and lead innovative publicity and influencer strategies, while collaborating closely with U.S.-based teams to ensure alignment and maximize reach.
Responsibilities:
Lead and execute publicity strategies for Walt Disney Live Action, Walt Disney Animation, and Pixar titles across Canada.
Develop and implement strategic media outreach plans, including targeted pitches, press days (in-person and virtual), long-lead coverage, first-look opportunities, and trailer premieres.
Organize and manage press events such as junkets, set visits, Canadian PA tours, interviews, film festivals, and conventions.
Design and execute influencer campaigns, securing partnerships and managing screening programs to amplify reach.
Cultivate and maintain strong relationships with national and local media across broadcast, print, digital, radio, and blogging platforms to maximize coverage.
Coordinate and attend press screenings and promotional events.
Oversee press communications, including maintaining press lists and distributing key materials.
Draft and execute press releases supporting trailer launches, creative assets, cross-media initiatives, and other content rollouts.
Collaborate with WDS Canada team members to develop integrated marketing programs that ensure cohesive and impactful campaigns.
Mentor and guide coordinators and interns, fostering a collaborative and high-performing team environment.
Create and present executive-level reports and presentations for priority titles.
Manage and support special marketing projects as assigned.
Requirements:
Minimum 5+ years of publicity and promotions experience within the film or entertainment industry.
Strong working relationships with the Canadian film & entertainment media (broadcast, print, digital, radio, bloggers).
Solid influencer working relationships and experience.
Demonstrated knowledge and enthusiasm for film, the entertainment industry, the arts and pop culture in general.
Excellent organizational skills, detail oriented & superior written abilities a must.
Ability to prioritize, multi-task, work under pressure, and meet deadlines with minimal supervision.
Enthusiastic, hard working with excellent interpersonal and communication skills.
Experience working with talent, filmmakers, their representatives and other key stakeholders.
Education:
Completion of a Public Relations degree or equivalent.
Our Company proudly provides equal employment opportunity for all employees and applicants. We welcome and encourage applications from persons with disabilities. Accommodations are available upon request for candidates taking part in any aspect of the selection process.
Sur The Walt Disney Studios:
Depuis plus de 95 ans, The Walt Disney Studios représentent la base sur laquelle The Walt Disney Company s’est construite. Aujourd’hui, il propose des films, des histoires en épisodes, de la musique et des mises en scène de qualité aux consommateurs du monde entier. The Walt Disney Studios regroupe un ensemble de studios de cinéma respectés, notamment Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Lucasfilm, 20th Century Studios et Searchlight Pictures. Il abrite également Disney Theatrical Productions, le producteur de spectacles de renommée mondiale.
Sur The Walt Disney Company:
The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.
Le poste est rattaché à The Walt Disney Company (Canada) Ltd. , qui fait partie d’une entreprise que nous appelons The Walt Disney Studios.