Supervisor, Marketing (DCP)

BUILD SOMETHING BIGGER THAN YOURSELF 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How will you contribute to our magical experience?

The Supervisor, Marketing (DCP) plays a key role in translating strategic plans into impactful marketing actions. This position is responsible for developing and executing campaigns, events, and activations that strengthen brand presence and create meaningful connections with partners and audiences. By leveraging insights, market knowledge, and cross-functional collaboration, the role contributes to expanding Disney’s market footprint and driving measurable business growth.

The Supervisor, Marketing (Direct Consumer Products) will be responsible for:

• Lead the development and implementation of integrated marketing strategies that drive Disney Consumer Products’ commercial objectives and boost brand impact across retail, experiential, and omnichannel touchpoints.
• Work closely with cross-functional teams — including Creative, BI, PR, Legal, Finance, Integrated Marketing, Retail, Category Management, and Studios — to ensure cohesive planning and flawless execution.
• Identify and prioritize key retail and franchise moments that align with brand positioning and audience objectives to maximize market relevance.
• Track performance indicators to evaluate effectiveness and leverage insights to refine future initiatives.
• Ensure clear, consistent, and strategic communication with all stakeholders, maintaining accurate documentation and alignment across teams.
• Oversee marketing budgets with strategic focus, leading the planning and rollout of major annual campaigns, retail programs, and franchise activations.
• Equip commercial teams with integrated marketing tools, franchise roadmaps, and seasonal priorities to maximize business opportunities and strengthen execution.

What we need from you be part of this story:

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• +5 years of experience in marketing, ideally within consumer products, entertainment, media, or agency environments.
• Proven track record in planning and executing market activations, retail programs, and events.
• Strong ability to collaborate and communicate effectively with multiple stakeholders across different functions.
• Strategic and analytical mindset with the ability to balance creative thinking and operational discipline.
• Solid understanding of the Mexican retail and marketing landscape, including key industry players.
• Advanced English required.
• Proficiency in Microsoft Office, Keynote, and basic Adobe Photoshop.
• Proactive and results-oriented, with the ability to build trust and inspire teams.
• Availability to travel.

Additional information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love.  We are a team of storytellers, and we hire under equal opportunity, irrespective of gender, ethnicity, religion, sexual orientation or background. We are an organization that value human interactions and that is a very important part of our culture. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

#BePartOfTheStory

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney