Coordinator, Marketing Local Productions

Coordinator, Marketing Local Productions

Be part of the story

BUILD SOMETHING BIGGER THAN YOURSELF 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How will you contribute to our magical experience?: 

We are looking for a marketer to contribute to the local original production strategy for Disney Streaming Services in Mexico. As Marketing Coordinator, this person will be part of the team responsible for planning and executing marketing campaigns to build and consolidate new & local titles. The ideal professional for this position is passionate about films, tv series and storytelling and a streaming services heavy user. The Marketing Coordinator is a proactive and dynamic person with excellent skills to create relationships that motivate teamwork. It’s a highly effective cross-functional collaborator that works together with Distribution Sales, Partner Marketing, PR/Comms, Creative teams to achieve specific business & marketing objectives

The Coordinator, Marketing Local Productions will be responsible for: 

• Responsible for the execution of Local Original Production marketing campaigns, ensuring quality and timely delivery of marketing materials to promote new titles.  
• Partner closely with social media, creative, PR, talent management and production teams to build awareness for the titles and create impactful campaigns, apart from working with local agencies and vendors
• Advocate for all Mexico local productions assuring organic and/or paid media support for all of them.
• Leverage existing owned digital platforms and social media channels to build and cultivate target audiences.
• Work closely with internal partners to leverage synergy marketing opportunities and make good use of assets.
• Develop campaign reports/postmortem to create insights and future optimization in local campaigns.
• Collaborate to achieve business goals through effective marketing efforts.
• Responsible for marketing campaign budget control and administrative follow up.

What we need from you to be part of this story:

• +1 year of experience in media & entertainment marketing or related experience – strategy and execution are a plus
• Degree in Marketing (preferred) or related careers.
• Intermediate level of English
• Strong creative vision
• Organized, flexible and proactive
• Be willing to create relationships with multiple teams and areas.
• Demonstrated ability to thrive working in an extremely fast-paced environment
• Able to work with limited data, create solutions and deal with ambiguity
• Experience working on projects from development to completion.
• Comfortable with data driven marketing to support decisions.

​Additional Information: 

At Disney, we believe it takes great people to create memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney