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Be Part of the Story

Senior Manager, Studio Content Marketing & Publicity

Postuler maintenant Postuler ultérieurement Job ID 10132062 Emplacement Séoul, Corée du Sud Entreprise The Walt Disney Company (APAC) Date de publication 02/10/2025

Résumé du poste:

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognized by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterized by continuous learning, development and achievement.

About the Role & Team

This role leads the end-to-end marketing and publicity of Walt Disney Company Korea’s global studio titles (Disney, Pixar, 20th Century, Searchlight). Covering the full content lifecycle from theatrical to streaming, the Senior Manager will serve as the strategic orchestrator of campaigns that maximize consumer impact, operational excellence, and stakeholder alignment. The role requires strong strategic thought leadership, consumer and industry insight, and the ability to inspire teams while delivering world-class marketing execution in a fast-paced, matrixed environment.

What You Will Do

  • Lead the strategic planning and flawless execution of marketing and publicity campaigns for global studio titles (Disney, Pixar, 20th Century, Searchlight) across theatrical and Disney+ windows, ensuring consumer resonance and business impact.

  • Oversee the full campaign lifecycle of global studio titles, from positioning and messaging to tactical execution, performance monitoring, and post-release evaluation.

  • Drive budget efficiency and resource allocation across multiple studio titles, ensuring measurable ROI and disciplined financial management.

  • Guide and coach team to develop thorough, insight-driven strategies and execution plans of global studio titles, fostering a culture of accountability and innovation.

  • Partner effectively across Integrated Marketing (Brand, Franchise & Media Planning, Consumer Experience, Disney+ Local Content Marketing & Publicity, Creative Strategy) and cross-functional teams (Comms, DTC, CP, Legal, Publishing, GPP, etc.) to maximize synergy and impact for studio titles.

  • Serve as the primary interface with internal stakeholders including APAC & HQ and external partners building alignment and trust through persuasive and data-driven communication.

  • Manage, mentor, and develop a high-performing team, embedding a culture of consumer centricity, collaboration, and continuous learning.

  • Champion Disney’s values, ensuring all campaigns and team practices reflect the highest standards of creativity, integrity, and inclusivity.

  • Drive strategic collaboration with agencies, optimizing efficiency, creativity, and measurable impact across campaigns.

Required Qualifications & Skills

  • Minimum 15 years’ experience in integrated marketing, publicity, or content marketing within entertainment, media, or consumer industries.

  • Proven track record in leading large-scale campaigns and managing multi-title portfolios with measurable success.

  • Strong strategic thought leadership with profound consumer and industry insight.

  • Demonstrated excellence in stakeholder management and persuasive communication across local, APAC, and global environments.

  • Extensive experience in people management, coaching, and developing marketing professionals.

  • High proficiency in budget management, resource optimization, and ROI evaluation.

  • Strong collaboration and cross-functional leadership skills within matrixed organizations.

  • Bachelor’s degree required; advanced degree preferred.

  • Fluent in Korean and English, both written and verbal.

Desired Attributes

  • Strategic thinker with passion for storytelling and the film/streaming industry.

  • Inclusive leader who builds trust and empowers teams.

  • Agile, decisive, and resilient in fast-changing environments.

  • Results-oriented, with a balance of operational discipline and creative innovation.

  • Fierce yet respectful communicator, capable of influencing at all levels.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse and inclusive workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

The Walt Disney Company can provide individual accessibility support that may be needed during your interview process. Please let us know of accommodations that may assist in helping you feel welcome by emailing wdi.careers.au@disney.com.



Sur The Walt Disney Company (APAC):

Depuis plus de 70 ans, The Walt Disney Company divertit les consommateurs d’Asie-Pacifique et enrichit la vie des gens. Les consommateurs d’aujourd’hui peuvent découvrir de nouvelles expériences de marque de nombreuses façons et sur de nombreux marchés, de l’Australie, de la Nouvelle-Zélande, de la Chine continentale, du Japon, de la Corée et de l’Asie du Sud-Est.

Sur The Walt Disney Company:

The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.

Le poste est rattaché à The Walt Disney Company (Korea), LLC , qui fait partie d’une entreprise que nous appelons The Walt Disney Company (APAC).

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