Media & Search Executive
Postuler maintenant Postuler ultérieurement Job ID 10118392 Emplacement Londres, Royaume-Uni Entreprise Walt Disney World Resort Date de publication 16/04/2025Résumé du poste:
About The Role & Team
Are you ready to make a magical impact at Disney? As a Media & Search Executive, you'll support the goals for Walt Disney World (WDW) and Disney Cruise Line (DCL) by developing and implementing media plans for the UK and Irish markets. Collaborate with key marketing leaders to translate strategies into detailed media plans, leveraging market insights and consumer data. You'll work with central and local teams to optimize media across all channels. Join us in driving excellence and ensuring our campaigns are aligned and impactful.
This role requires you to be in the London office in Hammersmith 4 days a week.
What You Will You Do
- Translate marketing and media strategies into detailed media plans for WDW and DCL campaigns by leveraging and integrating market insights, competitive data, consumer feedback, media consumption trends, target specifics, and business learnings.
- Partner with central and local teams to develop an integrated vision across paid, owned, and earned media, optimizing message and budget efficiencies across each brand's digital ecosystem.
- Lead the bought media development process (briefing, planning, buying, reporting, and auditing) with local media agencies, ensuring excellence across all touchpoints, markets, and brands.
- Ensure full alignment of campaign timing, budget, and performance with all stakeholders.
- Manage the offline and digital campaign implementation process, including briefing creative specs to the creative team and tagging for online formats, as well as building tracking URLs.
- Oversee the media budget management process, including resource allocation, administrative PO processes, and budget forecasting.
- Collaborate with media teams based in Paris to understand EMEA local deals, strategies, and KPI tracking, ensuring consistency and integration within the UK and Ireland WDW and DCL plans. Learn from efficiencies, new formats, and successful partners in other markets.
- Foster media and digital knowledge throughout the marketing team.
Required Qualifications & Skills
- Media experience in an agency or multi-national marketing environment
- Understanding of media management across TV, radio, online and social
- Demonstrated strategic and tactical skills related to implementation of marketing and sales plans and recommending resources necessary for success
- Exceptional negotiation, organizational, project management and communication skills to balance marketing programs across three brands for optimal execution and success
- Degree majoring in Media/Marketing or a relating discipline or certification from IPM advantageous
- Strong background in media agencies and / or in digital agencies
- Fluent in English and French an advantage.
- Background in both media / online planning and buying and integrated communications
- Strong communication and coordination skills.
- Computer literate, proficient in using key Microsoft Office applications (Outlook, Word, Excel, PowerPoint)
- Highly effective communication skills
- Personable and diplomatic, with the ability to build and maintain strong relationships
- Strong presentation skills
- Highly motivated and positive ‘Can Do’ attitude
- Able to manage multiple projects in a fast paced and ever-changing environment
- Flexible on working hours and travel
- Highly analytical and results orientated
- Innovative and creative thinker
The Perks
- 25 days annual leave
- Private medical insurance & dental care
- Free Park Entry: the opportunity to enter any of our parks with your family and friends for free
- Disney Discounts: entitled to discounts on designated Disney products, resort F&B and ticketing
- Excellent parental and guardian leave
- Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
Sur Walt Disney World Resort:
Depuis son ouverture en 1971, le Walt Disney World Resort a créé des souvenirs inoubliables pour de nombreux enfants et leurs familles. Aujourd’hui, des centaines de millions d’invités du monde entier se rendent dans cet endroit magique pour profiter de vacances Disney. En associant créativité, innovation et technologie, le centre de vacances plonge les invités dans les contes classiques de Disney et dans de nouveaux genres de divertissement en famille. S’appuyant sur une tradition riche de contes, les cast members de Walt Disney World Resort donnent vie à la magie de Disney en accordant une attention particulière aux détails et en offrant aux invités un service supérieur.
Sur The Walt Disney Company:
The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.
Le poste est rattaché à The Walt Disney Company Limited , qui fait partie d’une entreprise que nous appelons Walt Disney World Resort.
The Walt Disney Company Limited est un employeur qui souscrit au principe d’égalité des chances à l’emploi. Les candidats seront pris en considération pour l’emploi sans tenir compte de l’âge, de la race, de la couleur de peau, de la religion ou des convictions, du sexe, de la nationalité, de l’origine ethnique ou nationale, de l’orientation sexuelle, du changement de sexe, du statut marital ou civil, du handicap, de la grossesse ou de la maternité. Disney favorise une culture commerciale où les idées et décisions de tous et toutes nous aident à grandir, innover, créer les meilleures histoires et être pertinents dans un monde en évolution rapide.