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Manager, Content Programming

Postuler maintenant Postuler ultérieurement Job ID 10066666 Emplacement Glendale, Californie, États-Unis Entreprise Disney Advertising Date de publication 13/03/2024

Résumé du poste:

Manager, Content Programming

Job Description

Disney’s Direct to Consumer team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment helping to bring The Walt Disney Company’s best-in-class storytelling to fans and families everywhere. The Disney+ Programming and Content Curation team is responsible for leading content planning, scheduling, on-service merchandising, slate management, and programming insights that contribute to a cohesive strategic content approach for the service.

What You Will Do

Disney+ Content Programming is responsible for ensuring the Disney+ and Star+ global frameworks drive audience engagement and discovery with local relevance. The Manager, Content Programming will be responsible for operationalizing merchandising strategies and workflow across services to drive audience engagement and discovery. This position will report to the Senior Manager, Content Programming.

  • Lead and support Disney+ global content programming, promotion, retention, and engagement
  • Collaborating and operationalize global, regional, and territorial editorial merchandising and promotion strategies.
  • Build, check, and publish programming within the CMS and other toolsets.
  • Drive process improvement and build scalable solutions to improve operational efficiency.
  • Identify audience programming gaps and audience segment opportunities.
  • Build high-impact, curated programming events that apply The Walt Disney Company brands and franchises.
  • Partner with operational teams to ensure content and asset availability supports merchandising strategies.
  • Partner with product on testing new features in CMS to improve guest experience.
  • Drive and partner on experimentation and testing needs, and testing implementation as needed.
  • Partner with programming data & insights to act on findings.
  • Leverage service, market, and behavior data, as well as audience research to drive effective programming strategies.
  • Lead and support the career development of junior team members.
  • Sustain existing projects or leading projects as assigned.

Required Qualifications & Skills

  • 7+ years of experience in digital media, programming strategy or operations.
  • 1+ year of people management experience.
  • Deep understanding and working background of digital media platforms, including hands-on management of web, app, streaming, and/or connected devices.
  • Passion and insight into The Walt Disney Company segments, brands and franchises, the elements that define them, and expertise to build further audience engagement.
  • Proficient in using content management systems (CMS), data tools (Looker, Google Analytics, etc.), and other tools (Excel, Google Workspace, technical ticket management systems, etc.) to help operationalize and execute day-to-day responsibilities.
  • Experience with experimentation and A/B testing.
  • Proficiency in data analysis and interpretation.
  • Meticulous attention to detail

Preferred Qualifications

  • SVOD or Linear TV experience is a plus.
  • Strategic, creative, and ambitious mindset
  • Superior organizational, prioritization, and time management skills; ability to complete multiple, high-priority projects, with a keen attention to detail.
  • Open to thinking outside of traditional models.
  • Highly developed written and verbal communications skills, and proven ability to communicate effectively with senior management, staff, and external research professionals.
  • Can balance multiple projects in varying stages of development.
  • Highly organized with excellent follow through
  • Proven track record to work across a matrixed organization while also able to self-motivate.
  • Ability to thrive in a fast-paced work environment.
  • International experience is a plus.
  • Proficiency in multiple languages is a plus.
  • Streaming experience a plus

Education

  • Bachelor’s degree


The hiring range for this position in California is $102,000 to $136,700 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.


Sur Disney Advertising:

Disney Advertising est responsable des ventes publicitaires et du marketing intégré pour les offres de divertissement et de sport de The Walt Disney Company par le biais d’activités de streaming linéaires, numériques, sociales, audio et prises en charge par la publicité. Cela inclut ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu et ses huit stations locales détenues par ABC.

Sur The Walt Disney Company:

The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.

Le poste est rattaché à Disney DTC LLC , qui fait partie d’une entreprise que nous appelons Disney Advertising.

Disney DTC LLC est un employeur qui souscrit au principe d’égalité des chances à l’emploi. Les candidat(e)s seront pris(es) en considération pour l’emploi sans considération de race, de couleur, de religion, de sexe, d’âge, d’origine nationale, d’orientation sexuelle, d’identité sexuelle, de handicap, de statut d’ancien combattant protégé ou de toute autre base interdite par la loi fédérale, étatique ou locale. Disney favorise une culture commerciale où les idées et décisions de tous et toutes nous aident à grandir, innover, créer les meilleures histoires et être pertinents dans un monde en évolution rapide.

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