Director, Disney+ Pricing and Yield Management
Postuler maintenant Postuler ultérieurement Job ID 10100409 Emplacement Glendale, Californie, États-Unis / New York, New York, États-Unis Entreprise Disney Direct to Consumer Date de publication 31/10/2024Résumé du poste:
The Director, Disney+ Pricing and Yield Management will support the Disney+ Business Team and report to the VP, Disney+ Pricing and Yield Management. This position will provide day-to-day analytical and business modeling support to drive our pricing and yield management strategy globally. Tactically, the Director will play a key role in strengthening the Disney+ annual pricing and promotional strategy, as well as aligning the optimal price points for all subscription products across the organization. This role requires developing a deep understanding of TWDC internal structure, business culture, and objectives while managing highly complex products and ambitious operating goals. This is a hands-on role and the right candidate will bring significant experience in pricing, value for money analysis, supply and demand analytics, consulting, and execution, along with a clear understanding of the streaming business model and its positioning within the larger entertainment landscape.
Responsibilities:
Collaborate with cross-functional teams spanning Data, Finance, Operations, Insights and Strategy
Partner with Data to develop a robust pricing model based on a range of inputs, including actuals, on a global basis.
Work closely with Finance to enable rapid and scalable scenario analysis of subscriber, revenue and operating income impacts of adjusting prices of subscription products.
Provide strategic support to Operations in developing go-to-market and communications strategies for pricing and other promotional activities (e.g. winback offers, bundling).
Collaborate with Insights and Strategy to translate customer survey data into customer reaction scenarios in the context of pricing options.
Drive consensus on optimal pricing for all subscription products
Leverage a data-driven approach to generate buy-in from cross-functional partners and regional stakeholders on the most optimal pricing for Disney globally.
Strengthen the DTC organization’s ability to use willingness to pay and value for money indicators to support pricing decisions.
Champion an “always learning” pricing function and incessantly monitor consumer sentiment and spending behavior on Disney+ and other entertainment services.
Highlight potential benefits or shortfalls of other monetization opportunities with an emphasis on impacts to specific customer segments.
Qualifications:
Minimum of 10 years of progressive work experience with specific expertise in dynamic pricing and yield management.
Experience in entertainment, media, technology, marketing, or related disciplines.
Exposure to people and organizations rooted in data, data engineering, and analytics.
Able to master exploratory data analysis, advanced reporting, data modeling and visualizations to serve the dual purpose of driving decision making and delivering fact-based actionable recommendations.
Excellent written and oral communication skills across all levels and audiences.
Strong interpersonal skills and proven ability to build relationships, influence decisions and drive results through internal partnerships at all levels.
Ability to expertly field both internal and external business requests and manage changing priorities.
Emotional intelligence with a proven track record of perceiving needs, adjusting quickly and handling ambiguity.
Highly focused and results-oriented in supporting sophisticated, deadline-driven operations; able to identify goals and priorities and resolve issues in any project stage.
Strong initiative and a willingness to get things done quickly and accurately. Strong planning and organizational skills, with the ability to drive projects to completion.
Ability to function effectively in a highly charged executive environment, and the ability to discern when to act independently.
Demonstrated business acumen with well-developed planning and analytical skills, using a global perspective.
Highest degree of integrity supported by a flawless record of maintaining confidentiality.
Undergraduate degree required, Graduate degree preferred.
The hiring range for this position in CA is $182,800.00 to $245,000.00 per year and in NY is $191,500.00 to $256,900.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Sur Disney Direct to Consumer:
L’équipe « Direct to Consumer » de Disney supervise les activités de streaming Hulu et Disney+ au sein de Disney Entertainment, en aidant à apporter les meilleures histoires de The Walt Disney Company aux fans et aux familles partout dans le monde.
Sur The Walt Disney Company:
The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.
Le poste est rattaché à Disney Streaming Services LLC , qui fait partie d’une entreprise que nous appelons Disney Direct to Consumer.
Disney Streaming Services LLC est un employeur qui souscrit au principe d’égalité des chances à l’emploi. Les candidat(e)s seront pris(es) en considération pour un emploi sans distinction de race, de religion, de couleur, de sexe, d’orientation sexuelle, de genre, d’identité de genre, d’expression de genre, d’origine nationale, d’ascendance, d’âge, d’état matrimonial, de statut militaire ou d’ancien combattant, d’état de santé, d’informations génétiques ou de handicap, ou de tout autre motif interdit par la loi fédérale, étatique ou locale. Disney défend un environnement commercial où les idées et décisions de tous et toutes nous aident à grandir, innover, créer les meilleures histoires et être pertinents dans un monde en évolution constante.