Sales & Digital Specialist
Postuler maintenant Postuler ultérieurement Job ID 10101307 Emplacement Burbank, Californie, États-Unis Entreprise Disney Music Group Date de publication 04/10/2024Résumé du poste:
About the Department/Group:
The Disney Music Group (DMG) is the music hub for The Walt Disney Company, encompassing all aspects of music commercialization and marketing: recorded music (Walt Disney Records and Hollywood Records), Disney Music Publishing, and Disney Concerts. DMG distributes music both physically and digitally and also licenses music throughout the world in various forms of media including television, print, gaming, and consumer products.
Job Summary:
The Sales and Digital Specialist focuses on and supports multiple verticals within the Sales and Digital Department. This includes guiding DMG’s efforts in opportunities with voice technology and marketing for smart speakers, handling the editorial placement of music on fitness applications and being the liaison with select digital accounts. They are responsible for the delivery of podcasts produced by DMG to podcast platforms via the corporate distribution agreement, ensuring accurate lyric delivery to DSPs, facilitating UGC sound delivery and claiming, oversight for pertinent Wiki pages, as well as managing pivot pages and QR Codes as needed.
Responsibilities and duties:
Fitness Account Liaison
Run point on DMG's relationships with various fitness applications, including Peloton, Supernatural, Medrhythms, and more.
Identify ways to creatively support DMG releases with fitness partners. Consider the uniqueness and demographics of each platform to best attain pertinent opportunities. This includes but is not limited to, soliciting support around tentpole anniversaries, major film & TV releases, and artist priorities.
Liaise with internal team members to secure approvals for all branded efforts.
Analyze and evangelize the results of campaigns once they have concluded. Use this information to aid in future planning.
Digital Marketing Initiatives
Internally Built Pivot Pages
Wikipedia Page Update
UGC Library Requests and Claiming
Lyric Delivery
Voice and Smart Speaker Development
(Voice = the process of asking digital assistants for results. Ex: Alexa, Play Let it Go)
(Smart Speakers = devices that answer to voice calls to action. Alexa, Hey Google, Siri, etc.)
Constantly have a finger on the pulse as it pertains to the latest voice assistant technology (Siri, Alexa, Google).
Brainstorm, present, and execute innovative and creative ways to market DMG’s releases using a voice call to action (e.g. social asset ideas, advertising ideas)
Ensure an efficient workflow is in place for executing creative initiatives to support projects in a timely manner
Regularly analyze DMG’s voice data to see where we might be able to lean in and incrementally increase streaming consumption through voice requests and measured results
Point Person for Select Digital Accounts
Liaise with select digital partners to market Disney releases for consumption on their platforms.
Develop and grow new opportunities with burgeoning new offerings.
Podcast Delivery
Facilitate with internal DMG teams developing podcasts to see that pertinent materials are delivered through the podcast supply chain with TWDC Platform Distribution Ops.
Work with internal teams to create and execute social and digital marketing for podcast support.
Regularly measure and share results on podcast listening.
Required Qualifications & Skills
Required:
3+ years of experience in the music industry or similar in the area of technology and/or digital marketing & development.
Experience with working with 3rd party partners
Experience and familiarity with smart speakers and devices.
Insatiable curiosity
Ability to multi-task
Attention to detail
Passion for music
Excellent communication, organization, and follow-through skills
Ability to learn proprietary software as needed
Must have experience with Outlook and Microsoft programs
Preferred:
Bachelor’s Degree
This position is 4 days a week in our Burbank office.
The hiring range for this position in Burbank, California is $81,100.00 to $104,800.00 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Sur Disney Music Group:
La musique, c’est la bande sonore de notre vie, depuis vos morceaux préférés d’artistes populaires jusqu’à des chansons de films très appréciées comme Mary Poppins et Frozen. Trouvez la musique qui vous passionne ici, au Disney Music Group (DMG), dont le siège social se trouve à Burbank et qui regroupe Hollywood Records, Walt Disney Records, Disney Music Publishing et Disney Concerts. DMG diffuse les musiques de film et de télévision des plus grandes marques de divertissement au monde, notamment Disney, Pixar, Marvel, le légendaire Star Wars, ABC et Disney Channel, ainsi que de la pop, de la danse, de la musique familiale et le catalogue du groupe de rock classique Queen. DMG est également un innovateur dans la distribution musicale et les concerts en direct. Si la musique est votre passion, rejoignez l’équipe qui en fait profiter le monde entier.
Sur The Walt Disney Company:
The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.
Le poste est rattaché à Hollywood Records, Inc , qui fait partie d’une entreprise que nous appelons Disney Music Group.
Hollywood Records, Inc est un employeur qui souscrit au principe d’égalité des chances à l’emploi. Les candidat(e)s seront pris(es) en considération pour un emploi sans distinction de race, de religion, de couleur, de sexe, d’orientation sexuelle, de genre, d’identité de genre, d’expression de genre, d’origine nationale, d’ascendance, d’âge, d’état matrimonial, de statut militaire ou d’ancien combattant, d’état de santé, d’informations génétiques ou de handicap, ou de tout autre motif interdit par la loi fédérale, étatique ou locale. Disney défend un environnement commercial où les idées et décisions de tous et toutes nous aident à grandir, innover, créer les meilleures histoires et être pertinents dans un monde en évolution constante.