Marketing Strategy & Integrated Planning Coordinator (DBT)
Postuler maintenant Postuler ultérieurement Job ID 10152334 Emplacement Burbank, Californie, États-Unis Entreprise Disney Entertainment Television Date de publication 08/06/2026Résumé du poste:
Disney Branded Television is hiring a Marketing Strategy & Integrated Planning Coordinator to join the team to support the day-to-day operations and execution of launch and sustain campaign strategies for Disney+ and Disney Channel titles. This individual will be responsible for coordinating meetings and agendas, creating and updating key marketing documents, and managing systems and resources to aid the team and advance campaign planning. The successful candidate will be curious, flexible and demonstrates initiative. They must be able to efficiently embrace a workload with changing deadlines and multiple priorities, while collaborating with multiple departments.
Responsibilities:
Campaign Development
Contribute to marketing strategy development and campaign planning process.
Be a resource for content by reading scripts, watching cuts, understanding production schedules and sharing updates with the team leads.
Input, route, and update internal marketing strategy documents.
Conduct ongoing industry and audience analysis of competitive brands and marketing trends.
Create Google Slide presentations, including 360 marketing campaign decks.
Maintain confidential information with all levels of Cast Members, including Executives.
Integrated Planning
Compose and maintain calendars, grids and one sheets on a regular basis.
Assist in ideation and execution of experiential activations.
Liaise with multiple teams across the company. Build and maintain sustainable relationships with internal /cross -line of business counterparts.
Partner with internal and external creative and marketing counterparts on asset requests, creation, and delivery.
Assist in drafting consumer-facing boilerplate messaging and copy.
Marketing Operations
Support the team with daily workflow, projects, and priorities.
Develop an overall knowledge and understanding of marketing priorities and deliverables to effectively track campaign milestones and deadlines.
Schedule meetings and presentations.
Assemble meeting agendas, manage meeting invites, and recap/distribute meeting notes.
Manage Google Drive, BOX & PIX list, access, uploads and be responsible for sharing the information with stakeholders.
Basic Qualifications:
1+ years of previous work experience with relevant field preferred, internships included (e.g. marketing, brand, project management, advertising/media agency, etc.)
Passion for entertainment and the Disney brand. Kids and family preferred.
Keen on organization, project management, and collaboration.
Experience setting up high level presentations and meetings.
Strong attention to detail and follow through, with limited supervision.
Excellent communication and writing skills.
Ability to work independently.
Flexible and adaptable to change including the addition of new responsibilities as priorities change.
Ability to work for different people in the department and prioritize projects to efficiently meet deadlines.
Social media and pop-culture savvy.
Expertise in Keynote, Microsoft Office, and Google Workspace (samples recommended).
Mac proficient.
Preferred Qualifications:
Preferred candidate has experience at a direct-to-consumer, marketing agency, or entertainment company including desk experience.
Basic knowledge of marketing mix, principles, and metrics.
Adobe Creative Suite knowledge preferred but not required.
Experience with Photoshop.
Required Education:
B.S., B.A degree
Preferred Education:
N/A
The hiring range for this position in Burbank, CA is $54,000 to $72,300 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Sur Disney Entertainment Television:
Disney Entertainment Television est une collection de marques de contenu renommées de The Walt Disney Company qui créent des programmes originaux de divertissement et d’actualités pour les plateformes de streaming Disney+, Hulu et Star de la société, ainsi que ses réseaux de diffusion et de câble. Son vaste portefeuille inclut ABC Entertainment, ABC News, ABC Owned Television Stations, Disney Branded Television, Freeform, FX, Hulu Originals, National Geographic Content et Onyx Collective, en plus des Disney Television Studios, qui comprennent 20th Television, 20th Television Animation, ABC Signature et Walt Disney Television Alternative. Délivrant plus de 4 500 heures de programmation par an réparties sur plus de 300 programmes de tous genres, les marques créatives de Disney Entertainment Television sont à l’avant-garde de la narration révolutionnaire, tout en captivant le public et en suscitant des éloges. En 2023, la programmation d’excellence de Disney Entertainment Television a remporté 163 nominations aux Emmy® dans les catégories en journée, en prime time, actualités et documentaires, ainsi que dans les catégories enfants et famille.
Sur The Walt Disney Company:
The Walt Disney Company, ainsi que ses filiales et sociétés affiliées, forme l’une des principales entreprises internationales diversifiées de divertissement familial et de médias. Elle comprend trois secteurs d'activités essentiels : Disney Entertainment, ESPN et Disney Experiences. Depuis ses modestes débuts en tant que studio de dessins animés dans les années 1920 jusqu’à son statut de référence actuel dans le secteur du divertissement, Disney poursuit fièrement sa tradition de création d’histoires et d’expériences exceptionnelles pour tous les membres de la famille. Les histoires, les personnages et les expériences de Disney touchent les consommateurs et les visiteurs du monde entier. À travers nos activités présentes dans plus de 40 pays, nos employés et cast members collaborent pour créer des expériences de divertissement appréciées à la fois au niveau universel et local.
Le poste est rattaché à American Broadcasting Companies, Inc. , qui fait partie d’une entreprise que nous appelons Disney Entertainment Television.
American Broadcasting Companies, Inc. est un employeur qui souscrit au principe d’égalité des chances à l’emploi. Les candidat(e)s seront pris(es) en considération pour un emploi sans distinction de race, de religion, de couleur, de sexe, d’orientation sexuelle, de genre, d’identité de genre, d’expression de genre, d’origine nationale, d’ascendance, d’âge, d’état matrimonial, de statut militaire ou d’ancien combattant, d’état de santé, d’informations génétiques ou de handicap, ou de tout autre motif interdit par la loi fédérale, étatique ou locale. Disney défend un environnement commercial où les idées et décisions de tous et toutes nous aident à grandir, innover, créer les meilleures histoires et être pertinents dans un monde en évolution constante.